Why It Matters

Because only 1 out of 10 women who have breast cancer have a genetic history of the disease, what we put on and in our bodies can make the difference. By learning the facts, we can make smart choices about the products we use every day.

Our Partnership

LUNA and the Breast Cancer Fund (BCF) have worked together since 1999, generating more than $2 million for the nonprofit’s education and advocacy efforts surrounding the environmental causes of breast cancer. As part of Pure Prevention, LUNA has created a new co-branded flavor, Berry Almond, to honor the work of the Breast Cancer Fund and to spread the word that prevention is possible.

Support for BCF has been at the core of LUNA ‘s cause-related spending, which has included collaborations on packaging, promotions, event sponsorship, sampling and dedicated events, such as the LUNAFEST traveling film festival and Team LUNA CHIX. 

About the Breast Cancer Fund

In response to the public health crisis of breast cancer, the Breast Cancer Fund identifies and advocates for elimination of the environmental and other preventable causes of the disease. Founded in 1992, the Breast Cancer Fund works from the knowledge that breast cancer is not simply a personal tragedy, but a public health priority that demands action from all. To learn more, visit www.breastcancerfund.org.

About LUNA

LUNA is more than a whole nutrition bar made especially for women, by women – it is a way of living. We believe that what we put into our bodies matters; food feeds our souls, lifts our spirits, nourishes and sustains us. LUNA, the blissfully good whole nutrition bar for women, is entirely natural and meets many of the specific nutritional requirements women need every day to maintain healthy, active lifestyles. As part of Clif Bar & Co., LUNA works diligently to reduce its footprint on the planet, from the field to the final product. For more info on LUNA, visit www.lunabar.com.